Build New Channels to Revenue

Aligning your distribution channels is a key element of your marketing mix to effectively and efficiently meet customer needs and achieve your market potential.

Centriciti helps you identify & choose the most appropriate distribution channels for your products or services, with an emphasis on fulfilling your end customer needs. We consider your product complexity, audience, use, sales cycle, and need for post-sale support. We examine how your current distribution channel can better handle all tasks such as qualifying prospects, gathering presale information, closing the sale and delivering post-sale services.

Together we assess the cost of selling across all channels to all niches and customers. We look at the pricing and compensation structures in each distribution channel. Based on those factors, we recommend distribution channels and selling approaches.

We help you decide who should sell your products & why. We analyze the cost of a sale, profit margins and competitive landscape to develop informed pricing strategies.

We ensure that your marketing strategy supports your sales force, to better make the sales force more responsible for sales not marketing strategies. We develop sales tools and training to make your team more effective and productive.