Activate Your Audience with Digital Experiences

Today’s fragmented mediascape demands that we look beyond traditional media to reach our audience. The multi-million dollar broadcast media spend might still drive awareness, but a well-conceived integrated media campaign is the better solution when your budget is modest, your objectives are more tangible and you want to test the effectiveness of your messaging and creative.

We believe promotions begin with a  clearly focused “big idea” that appeals to and engages your target audience. Centriciti identifies the media channels that best match your audience characteristics. We then design an overall campaign strategy that encompasses your audience, promotional offer, key messages, creative execution and media selection. Most importantly, we emphasize the user experience that extends all the way through to your desired goals, typically a sale or equivalent conversion. Our experience achieving measurable results extends through various media, including paid search, organic search, email, social, mobile, direct and broadcast.

Driving word-of-mouth activity is a key element of our campaign design. We identify ways to motivate viral sharing of your promotional message across all media channels.

Engaging customers on social channels is challenge enough. But it’s really only the first step to converting customer interaction into real business impact. Centriciti designs and executes captivating digital campaigns via your website, email and social channels to build your following, drive engagement and gather valuable customer data.

We enable brands to quickly develop and deploy visually compelling promotions, contests, campaigns, surveys, polling – anything to help facilitate data acquisition – that can be embedded virtually anywhere on the web.

Centriciti keeps digital experiences fresh with tools to flexibly build different styles of campaigns across your digital channels, and engage both desktop and mobile visitors:

  • Sweepstakes & giveaways
  • Photo & video contests
  • Downloadable content hubs
  • Newsletter and SMS enrollments
  • Coupon delivery
  • Polls & quizzes